FEED THE WORK

CHOP is a nutrient-dense breakfast formulated for the needs of busy people training for endurance sports like running, cycling, triathlon or rowing.

On a base of overnight oats and chia seeds, each serving of CHOP offers 30g of organic whey protein, slow-burning oats and chia and 30 essential vitamins and minerals*, making it the perfect breakfast between a morning workout and a busy day.

All you need to do is add milk / mylk / water the night before.

*Recommended serving size with whole milk.

Cherry &
Cacao

Delicious protein-enriched overnight oats. Rich organic cacao and chewy cherries for a rewarding start to the day.

£24 per pack (10 large breakfasts)

Super
Green

Delicious protein-enriched overnight oats with the goodness of dried blueberries, spirulina, spinach, kale, chlorella and more.

£24 per pack (10 large breakfasts)

Banana &
Blueberry

Fruity and delicious, Banana and Blueberry CHOP is a rewarding and satisfying way to start your day.

£24 per pack (10 large breakfasts)

Vanilla
Base

The same 30g whey protein and slow-burn carbs, but a stripped back and lower cost variant to flavour and top as you want.

£16 per pack (10 large breakfasts)

How does CHOP compare to other breakfasts?

We started making CHOP because we found other alternatives deficient on one or more of those dimensions. Here’s how it compares with common alternatives.

Excellence is a Habit

〰️

Excellence is a Habit 〰️

How it works

CHOP is delivered to your door as a dry mixture in a large, two-litre, resealable pouch. It includes a 100ml measuring scoop. It will last at least several months, depending on the recipe.

The afternoon/evening before consumption you mix and stir with equal parts dry mix and liquid - that can be whole milk, skim milk, alternative milk or even water (psychopath mode).

Overnight, the magic of the cold cooking process will transform the mix to your delicious and nutritious breakfast. The oats break down to be nutritionally better, the chia becomes creamier, and the flavours combine to become more delicious.

A quick stir, and it’s ready to eat. No heating, cooking or further prep needed. Optionally, you can further enhance with toppings—but the whole point is that it’s ready to eat without!

The 5 principles behind CHOP Overnight Oats

  1. Most busy athletes are not getting enough protein to fully benefit from their training. Breakfast is the vital meal to fix.

  2. Consistent long-term execution is built on simple, repeatable habits.

  3. If it’s not quick it gets skipped. Quality nutrition has to be as fast as a take-away croissant or it will be replaced by one.

  4. A nutrition plan needs to be enjoyable, satisfying and varied if it’s going to work long term. No one sits on the turbo looking forward to a pea protein shake.

  5. Preparing breakfast in advance is a powerful commitment tool that determines training and recovery quality when you’re feeling good (evening), rather than weak (waking up).

What people say about CHOP Overnight Oats

“I can make it before I leave work, and it’s ready when I arrive the next morning from the gym or pool.”

“CHOP is tasty enough that I never get sick of eating it, but I never have to think about what I’m going to have for breakfast.”

“Between a workout & CHOP I can have two satisfying ticks in my done column by 7am.”

“I sometimes make my own overnight oats, but to be honest, it’s too much of a faff to measure out all the ingredients and my good intentions last about a week. This is much easier.”